April 2017 Blog Numbers


Blog Numbers sharing post – Round Four!



Sessions : 424 | | This is an 70% decrease from March | Decreased X

Total number of Sessions within the date range. A session is the period time a user is actively engaged with your website, app, etc. All usage data (Screen Views, Events, Ecommerce, etc.) is associated with a session.

Users : 381 | | A 59% decrease from March | Decreased X

Users that have had at least one session within the selected date range. Includes both new and returning users.

Pageviews : 658| | This is a whopping 81% decrease… my own fault… | Decreased X

Pageviews is the total number of pages viewed. Repeated views of a single page are counted.


Pages / Session : 1.55 |  | 37% less – 🙁 | Decreased X

Pages/Session (Average Page Depth) is the average number of pages viewed during a session. Repeated views of a single page are counted.


Bounce Rate : 82% | | 54% Increase – 🙁  | Increased X

Bounce Rate is the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page without interacting with the page).


% New Sessions: 83% | |  34.78% increase, a pleasant surprise| Increased 

An estimate of the percentage of first time visits.



Traffic Spikes:

None, but that is my own fault for not properly preparing for my longer than expected absence.

Top Social Referrer

Twitter again takes the gold!

Introducing: Top Website Referrer

Mustard Seed Money


April’s Top Four most Popular Pages with View Count:

Interested in our Twitter Stats?



At a Glance

April 2017 – Summary

Tweets: 446 | Tweet impressions: 83.6K | Profile visits: 1,193 | Mentions: 78 | New followers: 76 (ouch)

I’ve given up on the 28 day summary graph and will just post the numbers from the month! Yay for numbers people!

March 2017 – Summary

Tweets: 490 | Tweet impressions: 104K | Profile visits: 6,433 | Mentions: 158 | New followers: 929


February 2017 – Summary

Tweets: 677 | Tweet impressions: 65.2K | Profile visits: 3,132 | Mentions: 128 | New followers: 299

January 2017 – Summary

Tweets: 556 | Tweet impressions : 45.2K | Profile visits : 2,350 | Mentions : 75 | New followers : 231

December 2016 – Summary

Tweets: 3 | Tweet impressions: 34 | Profile visits: 7 | New followers: –

The Details

Useful Tools:

  • SNAP (Social Networks Auto Poster): This plugin has been very helpful for sending out new posts automatically to not only Twitter. We configured the tweet to include a shortened URL from Rebrandly using the domain we purchased from GoDaddy and learned how to use UTM parameters to track website visits from these tweets.
  • Disclaimer* Lest you think the Twitter account is mainly automated, each morning and evening we are active on twitter itself and have been able to connect with some wonderful people this way.

Plans moving forward:

  • TPOHappiness had over 1k profile visits but the website again had significantly less than that in new sessions over the same period. We need to determine how to better drive traffic from our Twitter profile to the website, still.  Hmm…

Okay, so this is the final April 2017 Twitter Summary.


  • We averaged just under 40 Profile visits and over 2.7k tweet impressions each day
  • The Top Tweet earned 4.5k Impressions

Well, that’s it for Twitter so far. What do you think, did we do okay for this month on Twitter? Is that where you found us? Let us know in the comments below.
Don’t have the Twitter mobile app? Download it on the App Store.

P.S. If you would, share us via the buttons below I’m working on some event tracking metrics 😉 – thanks for the continued support!


April is the time when I began to take my focus off of tpoh.me and work on some of the other projects.  So these results aren’t entirely unexpected, even with the guest posts.
 If you are a fellow blogger (or manage any website) and haven’t tried the Google Analytics iPhone and iPad app you may want to consider it.  I enjoy checking the numbers on the go!
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